The USPS has announced plans to begin delivering groceries in the NY metro area, following successful testing in San Francisco, reports Internet Retailer. In a regulatory filing it made earlier this month, the USPS stated its intent to expand it’s Customized Delivery program to NYC and the surrounding areas, totaling 38 zip codes.
The program is called Customized Delivery, and mailmen currently deliver groceries for AmazonFresh in San Francisco. Neither Amazon or USPS has confirmed if their partnership will continue on the East Coast, so it remains to be seen which grocery service USPS will deliver.
New York City is one of the most developed grocery delivery markets, with many players ranging from established (Fresh Direct) to newcomers too numerous to name. Should the USPS choose to open up it’s partnership outside of Amazon, there are many potential contenders. Let the games begin!